The PMA is an ILM and City & Guilds Approved Centre and providers of excellence in primary care workforce development. Individual development is supported by a range of PMA diploma courses.
The diplomas are an ideal way to enhance the skills and knowledge required to further your career and attain an internationally recognised qualification. There’s an option for everyone, regardless of current levels of experience. All trainers are experts in their fields, extremely capable and approachable. We provide all the support you need to make sure your study time is as valuable and enjoyable as possible.
As client services director, Austin is responsible for developing relationships with new and existing customers of the PMA and ensuring that the service offering meets the evolving needs of our customers.
Austin has worked in the training, staff development and events sector for over 20 years primarily in healthcare, pharmaceuticals, and housing and social care sectors. Having run his own successful technology company in the past, he has a solid grounding in the value of workforce development from the commercial world to achieve service excellence. He now brings this private sector experience to organisations in the healthcare sector.
Ian JonesOperations Director
Ian is the PMA’s operations director with the responsibility for programme design, development and delivery. Working closely with primary care providers, Ian brings management and analytical skills honed over 25 years working in large public, private sector and non-profit organisations in publishing and technology such as Future Publishing and the National Computing Centre (NCC)
During his tenure at the NCC as Head of Research and Content, he was responsible for developing a range of events and learning programmes. This experience has proved invaluable in his role with the PMA as technology is playing an ever more prominent part in the delivery of efficient and effective care for patients.
Sarah DoyleClient Services - Portfolio Manager
Sarah graduated with a master’s in history from Cambridge University and subsequently was employed by a number of multi-national organisations in HR and Training roles. She has also worked for several years in Further Education with a special interest in e-learning. More recently she was responsible for delivering the Service Level Agreement for education and training in a newly established GP Federation.
Elaine CrowtherPMA Strategic Lead - Education
With over 30 years’ management experience working in various roles within logistics, automotive manufacturing, further education roles including Operations Manager, European Contract Manager within Senior Management Team. Elaine also trained as a Chartered Personnel Manager, IOSH graduate and has QTLS. She is passionate about life-long learning and in her spare time travels extensively. She also teaches study skills to Spld and Autistic Spectrum undergraduate students .
Kevin MaxfieldBusiness Development Manager
Kevin is an accomplished business development manager, with a highly developed consultative approach that helps and supports clients to identify individual, team and organisation training needs. He creates strategic and long term alliances with directors and managers to effectively align with and support their key business initiatives to mutual affect.
Innovative and visionary, with solid experience of managing at all levels, he offers high energy, goal oriented and with a passion to help people be the best they can be. Kevin likes to keep fit, loves cooking and resides in a now empty nest. However, this often has its advantages.
Tina NightingalePMA Editor
As an experienced medical proofreader and copy-editor, I provide editorial support to the PMA. My 23-year career in the pharmaceutical industry provided great insight into primary and secondary care, as well as the wider NHS. I’ve undertaken further editorial training with the Society of Editors and Proofreaders (SfEP) and now run my own business specialising in medical communications. I have 3 adorable sons, enjoy cycling and have a passion for cooking.
Catherine LawlerPMA Social Media Manager
Catherine is the PMA’s Social Media Manager. After graduating from the University of Wales, Bangor, Catherine spent 16 years as a journalist before becoming a freelance social media consultant, allowing her to work flexibly around her children.
Sue ChadwickPMA Membership Secretary
With over 25 years’ experience in various admin roles ranging from Clerical Assistant to PA to the VP, Sue has organised many people at all levels, quickly developing a friendly but efficient rapport with them. In her spare time, Sue is a keen crafter creating scrapbook albums of memories from photographs and helping her daughter run her own doll’s house and miniature business.
Nicky ThorpeAdmin Manager - Workshops & Events
With over 30 years’ experience working in various roles within pharma industry, roles including Team Admin, PA to VP’s within Senior Management Team, Nicky also trained as a Lean Sigma Green Belt & training administrator within R&D. She is an organised, enthusiastic and friendly member of the team. In her spare time, she is a mum to two teenagers & helps run her husband’s bespoke joinery company.